How Newbury Digital Scaled with
Boomi Flow and Low-Code Integration?

Client Overview

Newbury Digital is a specialist in device lifecycle management, working at the intersection of technology, customer experience, and commercial optimization. The company partners with telecom operators, OEMs, ODMs, insurance providers, asset finance firms, 3PLs, and fulfillment specialists to deliver tailored solutions that enhance both operational efficiency and customer satisfaction.

What sets Newbury Digital apart is its focus on driving measurable business outcomes for B2B partners—maximising the commercial value of every device while ensuring a seamless, high-quality experience for end-users. Whether it’s managing trade-in programs, reverse logistics, refurbishment processes, or end-of-life services, Newbury Digital brings together industry expertise and agile execution to support the full device lifecycle from start to finish.

Business Objective

Newbury Digital needed a reliable Boomi Partner that could move quickly, adapt constantly, and bring deep expertise in key technology areas. As a fast-growing start-up, their requirements evolved rapidly, driving frequent changes to the UI and UX of their asset management platform. To meet this demand, a low-code/no-code platform like Boomi Flow integration was the ideal choice, enabling faster app development and rollout for clients. Their broader goal was to build a robust Boomi and microservices architecture that could scale seamlessly with the growing needs of their business and enterprise clients.

Industry

Telecom

Platform

Boomi

Service

Boomi Flow Integration

Consult Our Experts

Nick Owen

CTO

We...

Limited Boomi Expertise

Lack of in-house capabilities/resources to build on the Boomi Platform.

Workflow Bottlenecks

Some integration limitations were slowing down key workflows.

Inadequate Monitoring

Little proactive monitoring or incident prevention was in place.

Escalating Costs

Spiraling cost of Boomi consultants stemmed from rigid support models.

Discover the power of low-code integration with Boomi Flow and unlock seamless automation across all your applications for faster, smarter business operations.

Contact Our Boomi Experts

Solutions

Boomi Development Team

We provided a well-trained team of Boomi developers to enhance the UI and UX. We implemented the complete Boomi Flow application for NDX asset management, which also involved building some complex custom modules, like an address picker using the Melissa API. We enabled multilingual support in the Boomi Flow, allowing users to select languages based on their locale.

Boomi Flow Custom Modules

We built a few custom modules using JavaScript and TypeScript. To meet custom requirements, such as address picking or file uploads, we built custom components.

Flow Integration with Boomi Process

We restructured and orchestrated NDX’s core business logic using Boomi’s Integration platform. Our solution involved handling data flow between systems and establishing third-party connections to enable end-to-end automation of critical workflows. This addressed all the challenges our client faced, including limited integration capabilities and a lack of flexibility.

Microservices Architecture

To ensure operational efficiency, we introduced a microservices layer responsible for Order Management (OMM) and Device Management (DMM). This architecture supported communication with Kafka queues for better scalability and decoupling between services. This solved the issue of rigid, and hard-to-modify backend logic.

Dedicated Support Team

Our Boomi managed services included dedicated support for faster issue resolution, better documentation, and proactive communication, preventing delays and inefficiencies.